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1、精選優(yōu)質(zhì)文檔-傾情為你奉上廣告工作流程接客戶簡報Client Brief建立工作號Open a job資料收集，策略制定，與客戶進(jìn)一步討論Information Collection, Strategy Planning, Further Discuss with Client 預(yù)算Budget簡述媒介Brief Media制作媒介建議和制作費(fèi)估價單Produce Production Estimate & media Recommendation制作工作排期Produce Working Schedule寫創(chuàng)意簡述和媒介簡述Write Creative Brief, Media Br

2、ief簡述媒介工作Brief Media 簡述創(chuàng)意工作Brief Creative 媒介建議Media Recommendation 創(chuàng)意發(fā)展Creative Development提案媒介建議Present media recommendation 提案創(chuàng)意概念Present Creative Concept制作媒介計劃Media Planning修改創(chuàng)意Creative Revise樣報送創(chuàng)意部存檔Tear sheet to Creative Dep. to File 結(jié)束工作號Close Job Number開媒介發(fā)票Media Invoicing 發(fā)票，樣刊，樣報送客戶Sent inv

3、oice to Client 開制作費(fèi)發(fā)票Make out Production Invoice 媒介結(jié)卡Close Media Job Card開預(yù)付款發(fā)票Payment菲林送媒介，流程管制Film to Media Traffic客戶簽核Client to Approve 檢查菲林Check Film完稿及出片F(xiàn)inish Artwork & Making Film開制作費(fèi)估價單Make out Production Estimates媒介購買Media Buying客戶核簽媒介計劃，最終廣告文安及美術(shù)設(shè)計Client to Approve Media Plan, Final Copy & Layout提案媒介計劃和最終創(chuàng)意Present media Plan & Final Creative建立工作號Open a job number專心-專注-專業(yè)